How to Make Trade Show Planning Easy Breezy
I love making lists and enjoy crossing things off lists even more! I create lists in both my personal and professional life. So when it comes to planning tradeshows (almost 30 a year for...
View ArticleGet More Eyes on Your Content Using StumbleUpon
About StumbleUpon If you haven’t used StumbleUpon, it’s worth your time to check out the discovery engine. StumbleUpon is a great way to uncover new content on the internet. The site finds and...
View Article14 Must-Attend Business Events and Conferences for 2013
There are a ton of great business events and conferences to attend (and sponsor) every year, and 2013 is no exception. We recently shared 10 Awesome Events Every Entrepreneur Should Know, and we’ve got...
View ArticleTrade Show Ideas for Pitch Perfect Engagement
Have you seen the movie, Pitch Perfect? I watched it 10 times before I even bought the movie. Can you say obsessed? Absolutely! So how does this relate to trade show engagement and booth traffic? It’s...
View Article3 Free Photo Editing Tools That’ll Give Your Pics Sham-Wow
With the influx in popularity of sites like Pinterest, Instagram and marketing materials like infographics, poppin’ pictures are a must – Plus, it’s been proven that images invoke more engagement (up...
View ArticleNetworking Dos and Don’ts from an Event Pro
Having just returned from another networking event, this time, San Francisco Small Business Week, we noticed that networking tends to be a lot like dating – Everything relies on your first impression!...
View ArticleSwag-o-Licious Style Trends
As the trade show and exhibition organizer at VerticalResponse, I plan at least 30 trade shows a year and attend even more, so I’ve seen my fair share of company swag – You know, those (typically)...
View ArticleWhat Are People Saying About Your Business?
Have you done a web search for your business lately? Most likely, you’ll discover people talking about your business on various review websites. Having a presence on these review sites equates to the...
View ArticleShow Some Love – Inspiring Customer Appreciation Ideas
Did you know that acquiring a new customer is more costly than retaining an existing one? According to this infographic, “The Value of an Existing Customer,” by Flowtown, it’s “6-7 times more costly.”...
View ArticleHow to Create an Effective Small Business Advertisement
Ever dabbled in print advertising, or thought about it? I’ve done marketing for my family’s small business for the past 10+ years and I’ve learned a few things about making advertising look...
View ArticleBusiness Conferences Not to Miss in 2014
Attending any business conferences in the upcoming year, or simply want to know the scoop on what’s worth attending? Whether you’re networking, or putting your biz out there in a trade show booth,...
View ArticleLet’s Party! 16 Business Event Planning Tips
There are many ways to create a unique experience for your employees, customers, and potential customers. Hosting a business event like a happy hour or networking event is a great way to get in front...
View ArticleInterview Tips to Land Your Dream Job
We recently sat down with a human resources director at a tech company in San Francisco to get practical interview tips to help you land your next dream job. Follow these tips and tactics and you may...
View ArticleBusiness Cards: The Good, the Bad, & the Ugly
Handing out business cards is essential for networking, building brand-awareness and gaining potential new customers. At VerticalResponse, we consistently attend trade shows all over the country, so we...
View Article7 Local Business Listing Sites You Should Claim Now
Finding time to update or create your online business listings can sometimes be a challenge. But, once you claim your listing, you can control what information and images are shown on these sites about...
View Article10 Must-Attend Food and Beverage Conferences
The food and beverage business is a huge industry that includes agriculture, food processing, wholesale and distribution, retail, technology, and even marketing. If you’re in the food and beverage...
View Article9 Must-Attend Retail Trade Shows for 2015
Whether you’re a one man-or-woman run business just starting out, or a 20-year-old company of 50+ employees, one should never underestimate the power of attending a trade show. In a recent article on...
View Article8 Dos and Don’ts of Networking Follow Up
There are networking opportunities everywhere, whether you’re at a trade show, conference, meetup, or even chatting with someone on your commute. You need to make the most of every opportunity because...
View ArticleShow Some Love – Inspiring Customer Appreciation Ideas
Did you know that acquiring a new customer is more costly than retaining an existing one? According to this infographic, “The Value of an Existing Customer,” by Flowtown, it’s “6-7 times more costly.”...
View ArticleHow to Create an Effective Small Business Advertisement
Ever dabbled in print advertising, or thought about it? I’ve done marketing for my family’s small business for the past 10+ years and I’ve learned a few things about making advertising look...
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